Inspired by Adele
We started this clothes label with a mantra of remaining individual and not necessarily conforming to what society expects or follows. Perhaps every creative company feels the same to start with. But occasionally, you have to raise your glass to something bigger and better than stubborn individuality.
And in the last year or two, Adele has been that something. Maybe you’re not really ready for another Adele blog post but as we were putting the finishing touches to a new wave of Keep Fronting work this weekend, Adele and various remixes of Rolling In The Deep were the sound track to that productivity. And it was a great weekend.
Further to that, she’s loved all over the world for being an incredible artist and remaining incredibly true to where she is from.
And as Londoners, we’re proud of her. Here’s the Rolling In The Deep remix by Jamie xx from the single.
Photograph by Andrew Yee
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